LinkedIn
The Beginner’s Guide to LinkedIn Ads
LinkedIn is an ever-growing platform, and it’s much more than job postings. It has become one of the best ways to target people based on
Amber Krigbaum
July 10, 2024
Blog
Categories
Paid Social
A Beginner’s Guide To Pinterest Ads
“Pinners are planners” is essentially the motto of everyone who works at Pinterest, and with good reason. Holidays start months before the actual day, and
Megan Zeddies
July 10, 2024
AI
Should I Rely on AI To Write My Content?
Robots seem to be taking over sooner than we thought. The increasing popularity of artificial intelligence (AI) and its potential efficiency have led more and
Tyler Teresi
July 8, 2024
Content
The Hidden Value of Content: Elevating SEO and Enhancing Domain Authority
In the ever-evolving landscape of digital marketing, content remains king. While many businesses recognize the importance of maintaining an online presence through a well-designed website,
Sam Gallen
July 8, 2024
SEM
Top Five Ways To Structure Google Shopping / PLA
Overview If you’re an eCommerce advertiser in 2024, you know how much opportunity there is with a well-built PLA structure. Sometimes, the problem is getting
Anthony Nichols
March 26, 2024
Agency Operations
How to Conduct Effective Discovery Meetings
Why Discovery Meetings Are Important The initial discovery phase is a crucial step to ensuring a successful client relationship, whether the project is a one-time
Rebekah Hayes
March 19, 2024
Social
How To Report on Social Ads
Ask a social media marketer what the worst part of their job is and you’re most likely going to hear about reporting. April 2021’s rollout
Amber Krigbaum
March 12, 2024
SEM
The Value of Custom Columns in Google Ads and How To Create Them
One of my favorite features in Google Ads is the ability to create unique custom columns. Not only are they easy to create, but they
Alex Warner
March 5, 2024
SEO
5 Ways to Conduct Keyword Research in 2024
Despite the evolving Organic search landscape and the search engines’ shift to be more focused on user intent, keyword research remains a fundamental aspect of
Sam Gallen
February 27, 2024